Small Business Website, SEO & Digital Advice

Not every SEO warning deserves immediate attention. Use this practical framework to prioritise SEO fixes by business importance, severity, evidence, reach, effort and change risk.

Not sure whether your website needs more SEO or better content first? Use this practical website content audit framework to review purpose, accuracy, originality, trust, search intent and overlapping pages.

Should you use AI to write your small-business website or pay a professional copywriter? Compare the options, risks and when an independent copy audit may make more sense.

Learn how to run a practical internal link audit for a small-business website, including broken links, redirects, anchor text, important pages and missed linking opportunities.

Already run a customer loyalty scheme? Here's how Google Merchant Center can surface member pricing, delivery benefits and loyalty points for eligible UK online shops — and the limitations to understand before setting it up.

Website audit or SEO audit? Compare what each one reviews, the problems they solve and which type of audit your small business actually needs.

How much should a website audit cost? Compare free tools with £99, £179, £249 and £499 professional website audits and see which level you actually need.

E-E-A-T is often sold as an SEO score or checklist. It isn't. Here's what Google actually says and what small businesses should concentrate on instead.

Old blog posts are not automatically bad for SEO. Use this practical framework to decide what to keep, improve, merge, redirect or remove.

Has your Google Business Profile post been rejected or left pending? Work through these eight checks before repeatedly editing or reposting it.